About
Great brands aren't built on hacks. They're built on clarity & systems.
I'm a Growth Marketing Consultant with 12+ years of experience, and here's the thing I keep coming back to: most brands don't fail because of bad ads. They fail because nobody sat down and got clear on the strategy before the spend started.
I've worked with 70+ brands across India, UAE, and the USA, generated ₹400Cr+ in revenue, and driven 3x average ROI improvements.
I blend data and consumer behaviour. Because numbers show what happened, psychology shows why.
I've been on the other side of this too. I founded my own D2C brand, OwlStar, built it, launched it, ran it. I eventually shut it down because I realized I enjoyed marketing far more than I enjoyed being a founder.
When I sit across from a founder, I'm not guessing what they're dealing with. I've made the calls, felt the pressure, and lived the tradeoffs.
I've worked with brands like Amazon, Titan, Skinn, Taneira, Zoff, and GoDesi, across marketing strategy, growth and retention systems, and using AI to improve Marketing processes.
That work has translated into real numbers: a 52% revenue increase across D2C brands at Titan. ₹400Cr+ in overall revenue generated for clients.
Who I work with
I work best with founders and marketing leaders who are building for the long term, not the next 30 days.
If you're looking for someone to just "run the ads," I'm probably not the right fit.
If you want someone who thinks in systems, questions the plan before questioning the budget, that's where I fit in.
How I can help
- Fractional CMO — senior marketing leadership without the full-time cost
- Growth Strategy — a roadmap built for your stage, not a template
- Performance Marketing — Meta and Google funnels optimized to lower CAC, not just raise ROAS on paper
- Retention Marketing — email, WhatsApp, and lifecycle systems that keep customers, not just acquire them
- Analytics — numbers that tell you what to do next, not just what happened
I've worked with brands like Titan, Skinn, Taneira, Zoff, GoDesi, Roasty Tasty, Cubelelo, The State Plate, and Everaw.
If you're looking to fix what's actually broken — not just spend more to cover for it — let's talk.
Book a consulting session or email me at kejriwal.palka@gmail.com.
Reach out to me for: Speaking sessions, Guest lectures, Mentoring, Corporate Workshops.
