About
I am a marketing professional with over 7 years of experience in brand growth. At Amazon, I am working with the Homepage Marketing Team to enhance customer experience using Automation and GenAI.
My background spans all areas of marketing and e-commerce, including performance marketing (customer acquisition), retention marketing (brand loyalty), influencer marketing, and analytics. Additionally, I have experience in brand management and product launches.
In my previous role at Titan Watches, I successfully led a 52% revenue increase through our direct-to-consumer (D2C) brand websites. I also focused on scaling revenue via lead generation for the D2C website and offline stores. Furthermore, I had a brief stint as a growth marketing consultant and was the founder of a D2C brand called OwlStar.
I am passionate about sharing my knowledge and insights with the e-commerce and marketing community through my website, palkakejriwal.com.
I help D2C brands scale and grow exponentially by partnering with them and providing them with strategic and actionable growth plans. I work closely with the founders to understand their business goals, challenges, and opportunities, and help them optimise their campaigns, funnels, metrics, and processes. I have worked with brands like Titan, Skinn, Taneira, Cubelelo, The State Plate, etc. for solving their unique problems related to Growth Marketing.
I am passionate about sharing my knowledge and insights with the D2C community. I offer mentoring sessions, speaking engagements, and guest lectures on topics related to D2C, growth marketing, performance marketing, and retention marketing. You can book a call with me via topmate or contact me at kejriwal.palka@gmail.com. I look forward to hearing from you and helping you achieve your goals.
I help D2C startups with growth marketing strategies. A few specific topics that I can help your brand with are:
1. Growth Strategy: Overall Growth Strategy & framework for your business.
2. Performance Marketing: Optimising the funnel, Facebook & Google Ads, Metrics to measure, etc.
3. Influencer Marketing: Strategy, How to measure results, How to structure campaigns, etc.
4. Retention Marketing: Ad-hoc Email, WhatsApp Campaigns, Building Customer Journeys, etc.
5. Analytics: How to use data to improve ROI on marketing efforts.
