Client: Travel Tailor
Industry: Customized Travel Consultancy
Engagement: Marketing Strategy & Lead Generation Consultant
Objective
Assist Travel Tailor in generating leads and building effective marketing processes for their bespoke travel itineraries.
Key Highlights
- Lead Generation: Implemented Meta Ads and Google Ads campaigns targeting niche audiences seeking personalized travel experiences.
- WhatsApp Marketing: Developed broadcast campaigns and structured communication flows to engage potential clients.
- Creative Strategy: Provided guidance on ad creatives and best practices to ensure clear messaging across platforms.
- Email Marketing: Set up automated email journeys and ad-hoc campaigns to nurture leads and drive conversions.
Outcome
Enabled Travel Tailor to effectively reach and engage their target audience, building a scalable marketing framework for their unique offerings.